Be part of Fred & Shabbies
FreSh B.V. is the creative force behind Fred de la Bretoniere and Shabbies Amsterdam, two iconic names in footwear fashion. Since establishing our brands in 1970 and 2005 respectively, we have earned a stellar reputation for genuine craftsmanship, premium quality, and distinctive style. Together, they form an outstanding collection of footwear and bags designed to elevate everyday feel-good moments—with our passion for traditional shoemaking and attention to detail shining through in every piece.
Fred & Shabbies
While sharing a dedication to quality, each brand has its own unique identity. Fred de la Bretoniere offers timeless, casual elegance deeply rooted in traditional shoemaking heritage. Shabbies Amsterdam, on the other hand, is designed for the strong, independent woman, delivering a bolder, more rugged aesthetic. Crafted from premium leathers, these authentic pieces are built to last, growing even more beautiful and full of character over time.
From design to supply chain:
how our teams are structured
Bringing distinctive collections to the fashion market requires a shared spirit of craftsmanship and entrepreneurship at Fred de la Bretoniere and Shabbies Amsterdam. Under the HVEG Group umbrella, our specialist teams collaborate closely to drive both brands forward.
The creative process begins with our Designers, who translate our unique brand identities into recognisable footwear and leather bags. Our Marketing team and Digital Brand Manager then bring these designs to life visually, crafting compelling content and campaigns across all digital channels. To connect these products with consumers, our Sales team builds strong partnerships with retail stockists worldwide.
Behind the scenes, Operations coordinates a reliable ordering and delivery workflow, while our Business Unit Coordinator acts as the central link across all disciplines. Together with the Managing Director, they ensure that creative ideas, commercial strategies, and practical execution align logically. By sharing knowledge daily, we work as one team to sustain these strong fashion brands.
The creative process begins with our Designers, who translate our unique brand identities into recognisable footwear and leather bags. Our Marketing team and Digital Brand Manager then bring these designs to life visually, crafting compelling content and campaigns across all digital channels. To connect these products with consumers, our Sales team builds strong partnerships with retail stockists worldwide.
Behind the scenes, Operations coordinates a reliable ordering and delivery workflow, while our Business Unit Coordinator acts as the central link across all disciplines. Together with the Managing Director, they ensure that creative ideas, commercial strategies, and practical execution align logically. By sharing knowledge daily, we work as one team to sustain these strong fashion brands.
Why you’ll love working with us
At FreSh our entire world revolves around true craftsmanship, design and fashion heritage. We are a compact, tight-knit team of creative talent and specialists who work in close collaboration. From marketing to e-commerce, our lines of communication are short, meaning your ideas will have a direct and visible impact on the success of our collections.
As part of a large international fashion group, we offer you the absolute best of both worlds. You will benefit from the professional foundation and clear career progression of a major organisation, whilst enjoying the informal vibe and fast-paced dynamics of a boutique brand agency. Our culture is highly energetic and proactive, with plenty of scope for personal development and individual initiative. We work hard as a team, but a welcoming atmosphere, great camaraderie and a genuine passion for the product always come first.
As part of a large international fashion group, we offer you the absolute best of both worlds. You will benefit from the professional foundation and clear career progression of a major organisation, whilst enjoying the informal vibe and fast-paced dynamics of a boutique brand agency. Our culture is highly energetic and proactive, with plenty of scope for personal development and individual initiative. We work hard as a team, but a welcoming atmosphere, great camaraderie and a genuine passion for the product always come first.
Fred de la Bretoniere
Gain more character
Shabbies Brands
A casual yet stylish look
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What it's really like to work at HVEG Group
Life at HVEG Group is energetic, collaborative, and fast-paced. Working in fashion means variety, momentum, and constant change across collections, sourcing, logistics, and brand growth. You’ll work in an environment where initiative is valued and ideas move quickly into action, with short decision-making cycles and clear ownership. Teams collaborate closely across brands, disciplines, and locations. It’s hands-on, dynamic, and never boring. A place where motivated people feel right at home.
